BODYsuits to support – not to SQUEEZE you.

minimal, comfortable and sustainable made to move with your body not against it.

ABOUT

the inspiration behind wære bodysuits comes from real life. from the quiet shifts between focus, stillness, care, and movement.

they are made for the in-between moments that shape a day. designed to feel like a second skin, they offer support without shaping, presence without pressure. bodysuits have long been loved for their versatility. but most are designed to control rather than comfort. they squeeze, dig in, scratch, pinch and rely on synthetic fabrics that make both the skin and the planet sweat. often, they are too sporty, too stiff, too revealing, or simply not made with intention.

women especially face constant pressure. to look a certain way. to perform. to care. to succeed. to hold everything together while looking effortless.

wære was created as a response. a timeless piece with minimal lines, made from soft and sustainable fabric, free from closures, hooks, or discomfort. a bodysuit that moves with you from pilates to meetings, from work to rest. designed to be worn your way. that is how wære began. not from trend, but from need. not to reshape, but to support.



we created wære to prove that sustainability starts with intention. our waitlist & PRE-ORDER exists to reduce waste and overproduction. this is a capsule collection built to last, not follow trends.


sustainability focus.

we don’t call ourselves a sustainable brand. because if we were truly sustainable, we wouldn’t be starting a fashion label at all. the most sustainable fashion is the one that already exists. this world doesn’t need another brand, that’s for sure.

but we believe in doing things better. making conscious choices. taking responsibility. being transparent. and never cutting costs at the expense of the planet.

that’s why we work with a waitlist for our pre-launch and pre-orders for new collections. it helps us produce only what’s actually needed. quality over mass.

it also means being careful about how and where we source materials, who we work with, and how we ship.

we’re not perfect, but we’re committed to getting closer. if you have ideas or feedback, we’d love to hear from you.

but doesn’t a bodysuit need closures, hooks, or buttons?

not really, and honestly, we’re better off without them. how many times have you been bent over, wrestling with tiny hooks, only for them to pop open the second you pull your jeans up? or rushing to your next appointment, only to sit there thinking more about your poor kitty than your meeting because well, let’s just say things got chafed. and then there’s the classic thong drama, you sit a bit too long, and suddenly it’s gone places you did not invite it to.

ouch. no, we do not need more clothes that pinch, dig, scratch, or squeeze the life out of us. we need comfort. flow. pieces that move with us.

need to pee? the fabric is flexible, just pull it to the side. want smooth lines under clothes? the brazilian cut’s got you uncovered, seamless, comfy, and no drama.

finally, a bodysuit that supports you, not tortures you.

the perfect fabric does exist.

you know that sweaty feeling on your skin? slightly cold, always with a damp film? that happens because your skin can’t breathe when it’s trapped in synthetic fabrics. this not only causes irritation but can also release toxins from production or dyeing processes. what’s on your body ends up in your body. in some cases, it can even disrupt the ph balance of your vulva. this can lead to unhealthy consequences.

that’s why we teamed up with Jasmin Daouiji from gooden. she developed the perfect fabric for sports wear. turns out, it’s also perfect for bodysuits.

breathable, but supportive. soft, but strong. made from seacell™, tencel™ and elastan roica™ v550: seacell™ is a fibre made from seaweed and wood, rich in antioxidants and soothing for sensitive skin. tencel™ is a soft, breathable, and biodegradable fibre made from wood pulp. elastan roica™ v550 gives the fabric its stretch. it’s durable, recovery-strong, and certified cradle to cradle, meaning it’s safer for you and the planet.


colors, sizes and delivery time.

to bring this idea to life, we believe in being as transparent as possible. especially on our socials, we share it all. the highs, the lows, and the status quo. right now, we have two products ready. the fabric is sourced and woven in italy. we’re still locking in our production partner. it might be portugal, maybe italy. and behind the scenes, we’re also in talks with business angels and investors. not to grow fast, but to pay our bills from the start and fairly compensate everyone involved in bringing wære to life.

this is why we’re doing the waitlist. your responses help us plan sizes and colors more consciously. but to stay real. we won’t be able to meet every single demand right away. we’re starting with three shades: black sesame, marshmallow, and mocca. if blue becomes a favorite, we’ll consider adding it too. delivery times will be communicated openly, so you’ll always know how long until you can slip into your wære bodysuit.

the athleisure club – not another whitewashed girlboss fantasy.

this is more than just a pop-up. it’s a space where movement meets mindset. where soft mornings turn into sharp ideas, and slow rituals support strong goals.

dajana created the athleisure club as a place to breathe, connect, and build – together. it’s for founders, creatives, parents, thinkers, movers. for anyone seeking the in-between space where business, health, and presence can exist at once.

this is not about performance. it’s about rhythm. it’s about stepping into a new way of working, dressing, and being. less pressure, more clarity, and clothing that actually fits your life.

wære to breathe is not just a tagline. it’s a permission slip.

come as you are.
move slow.
build something that lasts.

more info via instagram.

this is about wære – the idea, the intention, the beginning. if you want to follow the journey, find us on instagram or reach out to our founder dajana via socials or email. but most of all, don’t forget to join the waitlist. we’d love to hear from you.

love.